Short-order music
Philadelphia band Dr Dog announced today that they would be making a handful of new tracks (written since Shame, Shame) available for free download to their fans via their Facebook page over the next few weeks. The first offering, “Take Me Into Town” is an unhurried bluesy treat:
STREAM: “Take Me Into Town” (download)
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Scott Hutchison from Scotland’s Frightened Rabbit blogged Monday about how he recorded a cool, collaborative EP of songs with folks from Twilight Sad, Idlewild, and others in a remote house in Perthshire (with “plenty of fruit wine”) and lickety-split, two songs were available now for free download (quite good ones, all broguey and anthemic). The Music Like A Vitamin supergroup is raising money for Scottish mental health, which of course you need after you submerge yourself in the marvelous misery of Frightened Rabbit for too long.
STREAM: I Forgot The Fall – Music Like A Vitamin (download two songs here)
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And then of course Tallest Man on Earth and Sufjan both dropped EPs on us from out of the blue (bam! available now!), Josh Rouse put together a free EP of live cuts and remixes from El Turista last month, and current Fuel/Friends favorite Drew Grow and the Pastors’ Wives made a name for themselves by releasing a steady stream of 7″ singles in the Portland music community over the past year, coming out in advance of their full-length, as they wrote and recorded them.
This trend I see gaining steam among indie musicians this summer is one that I love. I call it “short-order music” — not to imply a lack of quality (some of those diner omelettes whipped up in three minutes can be the best thing you eat all week) but rather a visceral, vibrant, of-the-moment transmission direct from the artists you love into your eardrums.
Arguably, we are becoming an impatient, on-demand culture whose attention span is brief and flickering. Nowhere is this more true than in the music community. One is reminded of Veruca Salt (who wants it NOW, Daddy) in our insistence to be constantly sated and titillated, and I am no different. But perhaps musicians can also harness this constant hunger to work in their favor.
In an age where the anticipation of a full album (and the inevitable leaks) can severely quell a musician’s financial gain from new music, this seems like a possible temperance. The guerrilla approach to releasing new songs via digital EP seems to encourage the immediate, bite-sized purchase of new music. At a few bucks per pop (or as Scott Hutchison blogged, “only six fucking quid!!”), it is more financially palatable for fans who are often used to getting, well, everything for free. There also is the perception of less risk – with only five songs, it’s less likely you’ll be getting that 12-minute art rock jam instrumental at the end of the disc. Unless you like 12-minute art rock jams.
While of course there will always be a place for us to fall in love with the well-crafted, cohesive, full album, I also welcome the willingness to mix things up a bit during the in-between days. Let me see what you’ve been up to since the tour ended. Surprise me with four new songs from the summer when I wake up tomorrow. Yeah?